We helped Jose Cuervo bring friends and family together... kinda.
2020: the year
we didn’t go
With the CDC advising against holiday travel, Jose Cuervo couldn’t bear subjecting people to another dreaded Zoom cocktail toast with family and friends. Our solution? The Cuervo Doppeldrinker. We let fans create custom, life-sized, Cuervo-carrying cardboard cutouts of themselves and sent them home for the holidays. Pics were snapped, drinks were drunk, and holiday memories were made--even if folks didn't make it home.