Podcast
Talking Soul & Science with the world’s leading marketing minds.
Does marketing live in the heart, or in the head? Should you trust your instinct, or your integers? If the answer is both, should you lead with one more than the other?
We’re plugged-in to today’s most iconic brands.
As an award-winning creative agency, Mekanism has been asking these questions of ourselves and our clients for over 10 years. Join Jason Harris, co-founder and CEO of Mekanism, on his quest to answer these questions with the world’s leading marketers from the brands we’ve all come to love. Named CEO of the Year by The Drum Magazine, Jason draws from his experience during these easily digestible 30-minute episodes to explore the Soul of these famous brands and the Science of staying relevant, exploring how they’ve become culture defining emblems in our modern world.
Tune in to fast forward your marketing mind.
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![Carlos Santiago](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fa6ukagjubnhm%2F3OjwRyObg2ylkQHbC0kp0s%2Fd5dcfc9eff3b64394b916afb28357e65%2F642b1df1d93c5e29df77e32a_CarlosSantiago_updHS__1__sq4.jpg%3Fw%3D853%26fm%3Dwebp&w=3840&q=75)
Carlos Santiago
Co-Founder at The Alliance for Inclusive and Multicultural Marketing
The Soul & Science of Multicultural Marketing
In this episode of the Soul & Science podcast, Carlos Santiago Co-Founder at The Alliance for Inclusive and Multicultural Marketing or AIMM is joining us to explore how we as marketers can better celebrate diversity and inclusion with a multicultural audience.
Carlos has been working and developing this space for over 18 years as a leading researcher and market strategist with a heavy focus on growth roadmaps and econometric models to better address the challenges that come with multicultural marketing. He has experience working with brands such as AT&T, AARP, Target, and so many more.
We’ve been honored to talk with some of the world’s best.
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Spencer Hoddeson
Founder & CEO of Gay Water
The Soul & Science of Community Engagement | Founder and CEO of Gay Water Spencer Hoddeson:
Carrie Hutchison
Director of Marketing & Brand, Re:Wild
The Soul & Science of Re-wilding | Director of Marketing and Brand for Re: wild Carrie Hutchison
Will Bowen
Founder of The Complaint Free Movement
The Soul & Science of Starting a Movement | Founder of The Complaint Free Movement Will Bowen:
Dan Harris
ABC Journalist, Author
The Soul & Science of Mindfulness | Dan Harris ABC Journalist and Author:
Marcus Collins
Author of "For The Culture"
The Soul & Science of Culture | Best-Selling Author Dr. Marcus Collins :
Brett Marchand
CEO, Plus Company
The Future of the Ad Agency Network | Brett Marchand, CEO at Plus Company :
Tyler Menzel
Editor-in-Chief, GIPHY
The Soul & Science of GIFs | GIPHY Editor In Chief, Tyler Menze:
Eric Edge
Managing Director of Advertising and Marketing
The Soul & Science of Airlines | Alaska Airlines Managing Director of Marketing and Advertising Eric Edge:
Todd Anderson
Founder, Dream Recovery
An End To Rise and Grind Culture | Todd Anderson, Founder of Dream Recovery:
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