Linda Finds a Lenda

We helped LendingTree show consumers that they are the real prize.

Project Overview

No one said looking for a lender is easy. Well now, actually, someone has.

Searching for a loan is a burden, filled with angst, frustration, and uncertainty. Right? Well, not according to Linda. Played by the inimitable Molly Shannon, we created Linda to be the voice (literally and figuratively) of relatable, Aunt-like sanity, explaining how the lenders come to her thanks to LendingTree. It’s hard to argue with Linda, and even harder to forget the message: If you need a lenda, be like Linda.